The best time to move on…is when it’s best for YOU.

Taking a leap!

I feel like I’m playing hooky today. I’m not on vacation, I’m not taking a sick day, but I’m not checking email or doing work either. I’m in between jobs.

It’s been three and a half years since I was transitioning from one job to another, and this time, it’s a little different. It’s different because my second job, at the UN Foundation, was like a home to me for the last few years. Many of the people there became my family, and I made some friends that I will have for life. I also grew up in that job, personally and professionally, and although I am excited about my next chapter, it was hard to say goodbye to the people I worked and laughed with, to my cube, to my accomplishments.

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Great holiday gift: an education

*This blog and any posts related to the Razoo fundraising widget I’m promoting to raise funds for Girl Up are my own, and not on behalf of my employer. However, the funds raised WILL support that campaign, which I work for.

It’s that time of year: the Christmas shopping commercials, the inundation of emails asking us to give online or to visit the eStore to purchase holiday gifts from Nonprofit X or Retailer Y. And yes, I’m putting out an ask as well, but hey, it’s what I do – I work in the world of online communications and fundraising. I wrote before about supporting the campaign I work for, Girl Up, through a new online fundraising widget from Razoo, and we’re having a friendly competition between some of the ZooGooders over the next week in the spirit of the holiday giving season.

Donate to Girl Up via Razoo!So, with that in mind, here’s the thing: new fuzzy socks or a DVD are fun stocking stuffers, and it’s nice to watch someone open a new Wii or a beautiful coat, but what about how you feel inside when you give the gift of an education to a girl? What about what the girl feels when she is given the opportunity to attend school, to have a chance at life?

Photo: Girl Up

That’s what thousands of girls in Malawi need – a chance. They need to go to school, they need a health care clinic to visit, they need programs in their communities that provide safe spaces and mentors and life skills. So I’m asking you to forget the trip to Target, skip the Amazon deal, and instead, give a High Five or more to Girl Up – right now.

And then, ask your best friend and your niece and your mom, and your grandma and your uncle, and your teacher, and your neighbor to give as well. Because every $5 can change a girl’s life – and the effect will be much more lasting and significant than socks or a DVD.

Give a High Five right now to Girl Up and change a girl’s life.

‘zooGooders: The Wonders of Widgets

I was recently asked by Geoff Livingston, co-founder of Zoetica, to join a new council of do-gooders called ‘zooGooders: we are a group of bloggers and non-profit professionals who are testing a new widget from Razoo, an online fundraising site, that allows you to complete an entire transaction within the frame of the widget, on your website or blog. It can be customized with a logo or photos, cause background, and even the donation levels. Another plus: Razoo takes one of the lowest transaction fees (2.9%), lower than Global Giving, Causes, or Crowdrise.

I’m listed in the council membership on behalf of this blog, Lagniappe, but I’m also interested in new fundraising tactics and tools for my organziation, the UN Foundation, and its campaigns. So that’s why I created my version of the widget for Girl Up (check out the widget here), the campaign I work on. Sadly, WordPress doesn’t allow external javascript widgets to be embedded, so I (along with a couple of other ‘zooGooders) had to instead embed a button that links to our widget on Razoo. See it to the right? The good part is that this is one of the kinks that our council is set up for – to advise Razoo on how to improve the widget so it is as effective as possible for anyone who wants to use it to raise funds for a cause – whether you are a blogger, an organization, an individual, etc.

On our first ‘zooGooders call, it was clear that each person was selected for different reasons – and it’s a mighty fine council at that. The reach, skills, and expertise of the group, not to mention the causes we’re all supporting, makes it diverse and strong – and I’m excited to share experiences and suggestions, and brainstorm together about fundraising through new technology. Along with our weekly calls featuring experts in our field, we’ll also be hosting a weekly Twitterchat that anyone can join in. Check #zooGood to be a part of the conversation!

Excited to move forward with ‘zooGooders!

(Note: In light of the post above, this is to note that I am not endorsing any online fundraising platform above the other on behalf of my employer.)

Engaging with your supporters

Photo credit:

In my job, we’re always thinking about how to serve our constituents, our supporters, our donors, our followers, and fans, partners, and

champions. That means we frequently “engage with our supporters” which means wonky non-profit type stuff like “creating a dialogue,” “providing a platform for community-building,” “raising awareness,” and “reporting back.”

We tell our people that they THEY are the reason why our organization is successful, or that malaria deaths are down, or that more lives are saved. We run the operations and the behind-the-scenes show, but it’s the supporters who really make it happen, right?

I realized today that all of the things we online communications and non-profit people work on everyday also fits into the relationships in our lives. When you think about it, our supporters, constituents, and donors are our parents, boyfriends or girlfriends, husbands, wives, aunts, grandparents, and friends. And in the same way that those turns of phrase above are part of our daily professional to-do lists and goals, they are also, or should be, a part of our daily personal lives.

  • Creating a dialogue. Our loved ones want to hear from us, but they don’t want us to talk at them – they want to say something back. If we have a problem we’re trying to solve, we’re venting about a rough day, or we want to share exciting news, our “supporters” want to join the conversation, and provide feedback. Part of facilitating a successful dialogue means listening really well to what our people want or need from us – and in turn, telling them what we need or want from them.

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